Sustainable. Sexy. Swim.
We Are HAH (Hot-As-Hell) is a sexy, sustainable intimate brand created by women for women. We were turned on to HAH when our ecofabulous bestie, Zem Joaquin, was seen poolside in this stunning GHAHdess one piece in Green Tea. Every woman on deck clamored to check the label.
From lingerie to swimwear and to apparel, HAH’s products empower women to “love themselves naturally” in a way that makes feel good, look great, and do less harm to the planet. HAH’s swimwear is an exclusive EFL fabric comprised of a Polytrimethylene Terephthalate fabric sourced from corn sugar and a Lycra Xtra Life fiber, which helps the suits retain their shape over time. It’s refreshing and inspiring to discover a women-led brand that makes chic intimates and apparel and treats everyone in their supply chain with love and respect. Learn more about their story here.