The Cuyana Craze Is About To Go Viral
By Gina Pell, Content Chief of The What
True story. I was standing in a security line at the airport and a stylish woman behind me asked if I was carrying the Cuyana Weekender Bag. When I nodded yes, she asked if she could check mine out so I let her have a look. She loved the roominess and the monogrammed tassel I added to it. She had been debating over whether to buy it or not but now she would. I asked how she heard about it and she said from a newsletter called The What. I smiled and didn’t mention my connection (too early in the morning for conversation). But, amazing coincidence.
After arriving in New York for a board meeting I found myself next to another well-dressed woman. As she sat down, she placed her Cuyana travel case on the table between us (it’s olive color, the same as mine). My Cuyana travel case is also on the table between us so she leans over and asks where I got it. I answer Cuyana and we both smile and launch into a conversation about how much we love the brand. She also uses the travel case as a clutch. Another coincidence.
CUYANA is a fashion brand with the responsible philosophy of “Fewer better things to lead a better, fuller life.” This is a concept that resonates with us especially as we pare down our wardrobe and belongings to include only those things we love. And the cherry on top is that Cuyana’s high quality, premium goods made with the finest materials and craftsmanship come at an incredibly reasonable price, which is sustainable for your bank account.